Wells Fargo

Objective:

Revamp Wells Fargo's internal audit management system to improve consistency, align with brand standards, and enhance user experience.

Process:

1. Product Style Inventory:
   • Conducted a comprehensive audit of existing UI elements
   • Analyzed brand consistency across company products
   • Created a component library for standardization
2. Design System Implementation:
   • Performed a visual audit of existing design elements
   • Developed reusable assets in Figma
   • Established a cohesive design system specific to the project
3. Collaborative Workflow:
   • Integrated Figma into the team's process
   • Maintained design sprints ahead of development timeline
   • Facilitated transparent communication between design and development teams
4. User-Centric Design Approach:
   • Conducted regular meetings with Business Analysts to understand requirements
   • Created high-fidelity prototypes for efficient feedback and iteration
   • Organized user testing sessions for real-time usability insights
5. Development Handoff:
   • Prepared polished prototypes for development team
   • Conducted kickoff meetings to ensure design intent was clearly communicated
   • Maintained ongoing support throughout the development process

Key Achievements:

• Successfully transformed a disjointed, inconsistent system into a cohesive, user-friendly platform
• Implemented a scalable design system that improved design-development collaboration
• Significantly enhanced user satisfaction by streamlining complex audit processes
• Aligned the application's visual design with Wells Fargo's brand standards
• Facilitated a more secure and efficient workflow, replacing email-based information sharing

This project showcases my ability to lead comprehensive redesign efforts, implement effective design systems, and bridge the gap between user needs, business requirements, and technical implementation in a large enterprise environment.